163: From Niche Digital Business To 7-Figure Exit, Tony Whatley

163: From Niche Digital Business To 7-Figure Exit, Tony Whatley

June 17, 20242 min read

Laurie Barkman, The Business Transition SherpaⓇ, talks with Tony Whatley, a 20+ year serial entrepreneur, business coach, best-selling author, podcast host, and speaker. Tony is Co-Founder of LS1Tech, an online automotive performance community which grew into the largest of its kind with more than 300,000 registered members and 150 advertising accounts. After only 5 years, the company sold for 7-figures and amazingly, it was just his part-time business!

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Tony shares his mindset and business strategies within his Amazon #1 best-selling book, Side Hustle Millionaire, and teaches people how to startup, scale, and exit their companies within his coaching group and podcast, 365 Driven.



Listen in to learn more about:

  • Treating your side business like a serious venture from the start by implementing professional processes and systems. 

  • Growing your audience organically through strategic partnerships and promotions without relying on social media.

  • Properly valuing your digital assets and database from an acquirer’s perspective to get the best price in a sale.

  • Taking consistent action on your business ideas instead of just learning through endless planning.

 

https://btsherpa.com/course

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https://btsherpa.com/book

Laurie Barkman

Laurie Barkman, The Business Transition Sherpa, emphasizes the importance of planning for the exit of a business, citing that only 20% of companies in the lower middle market have an intention to sell. She highlights the need for an ownership succession plan, estimating the value of the business, addressing risk tripwires, and embracing a sell-ready mindset.

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